Corporate gifts
Corporate year-end gifts: why choose wine over a classic gift set
Corporate year-end gifts generally fall into three main categories: generic gourmet gift sets, branded merchandise, and wine or Champagne. Wine offers several objective advantages.
Higher perceived value
A €35 bottle of grower Champagne is perceived as a more meaningful gift than an industrial chocolate box at the same price, particularly among executives and high-value clients.
Customisation options
Custom logo labels, engraved wooden boxes, personalised messages included in the crate: options go beyond those of a standard gift set.
Tailored to the recipient
Wine allows for precise segmentation: classic brut for regular partners, prestige cuvée for key accounts, trio gift sets for staff. An industrial gift set does not offer this granularity.
Tax treatment
Like any business gift, wine is tax-deductible up to €73 incl. VAT per recipient per year, provided it is given in the direct interest of the business.
Multi-address logistics
An independent wine merchant manages multi-destination shipping (different offices, client homes, locations in France or abroad), whereas an industrial gift set often has to be shipped to a single point.
Frequently asked questions
- From how many recipients does this make sense?
- From 10 recipients, customisation becomes cost-effective. Below that, a standard gift set remains simpler.
- Can bottles and gift sets be mixed?
- Yes: a custom bottle for key clients, a duo gift set for other partners.
- Is wine an appropriate gift for all sectors?
- It should be avoided in certain contexts (strict medical sector, non-drinking client base). For these cases, a selection of olive oils or gourmet foods provides an alternative.